LYNN handles virtually all the marketing copy for longtime client Brass Tacks Design, an internationally renowned publication design group. She also edits numerous published pieces by Brass Tacks president, Alan Jacobson.

[ Image: Brass Tacks marketing material ]

Her latest marketing campaign uses narrative to describe the process of each redesign with before–and–after graphics. She poses the client's problem, describes the creative process used by Brass Tacks designers, and then paints a picture of the solution. The result is a dramatic rendering of what Brass Tacks can accomplish for any size paper with any budget.

Lynn is particularly talented at helping business owners communicate what they've accomplished for clients, getting to the heart of what made it work and what makes their approach special. She also ghostwrites articles for key executives for magazines and the Internet.

In addition, she has written marketing copy for several Web sites, including Infinet.

LYNN WALTZ “is a gifted writer and visionary when it comes to marketing my design firm. I take care of the visual images. She takes care of the words. She always tries to bring in story–telling and narrative, even in marketing pieces, because she knows that what grabs people's attention. And, she writes with an easy open style that keeps people reading. That's good marketing.”
— Alan Jacobson, President, Brass Tacks Design